In 2019, Simon and I noticed: Business was changing. The profit-at-all-cost narrative went extinct. But what’s next? We had no idea. That’s why we started meeting with people in business that lead by example — and sometimes became role models for an entire industry.
We met many inspiring idealists, recorded all conversations, and turned them into The Idealists Podcast. Listen here, on Spotify, or Apple Podcasts.
The 14 episodes include guests (mostly founders!) from brands like Marie-Stella-Maris, B Lab, Abel, City of Helsinki, Coffee Collective, The Correspondent, Yoni, and the like, about how and why they do business differently.